The Greatest Movie Ever Sold

This documentary, directed by Morgan Spurlock, delves into the world of product placement, marketing, and advertising in the film industry. Spurlock himself stars in the film, taking viewers on a journey to understand how movies are financed through brand integration. The film is both an exploration and a practical demonstration, as Spurlock seeks sponsorships to fund the documentary itself. Notably, it features appearances by industry figures and celebrities who provide insights into the pervasive nature of advertising. For those interested, it can be viewed for free on Soap2day.